Small businesses are rapidly venturing into social networks. A recent research found that 28% of small-business owners had registered for at least one social networking site. Nearly half of these respondents (49%) stated to have done this to "market and promote a business by creating a profile page," the second most named application after personal use.

For law firms that decide to take this step, it is a good idea to insert a link to their Web site in these profile pages to gain even more benefit from this presence.

Further background on this topic can be found here.

Edwin Van Riessen