In the crowded online marketplace for legal services, where Web sites struggle to attract attention, video is a terrific tool for communicating your unique message in a format consumers enjoy. A well crafted online video can help you connect with more prospects, and promote your firm in a way that's both personal and highly professional.

Consumers research an average of 4.8 Web sites before choosing an attorney, but when video is added that number decreases to 1.8 because consumers feel more comfortable and are more apt to retain an attorney who they feel they know. The bottom line is- video generates Web site hits and telephone calls, and it's an engaging, customer-friendly format.

Register for our Web cast today to learn more about the following:

  • Why Video?
    The next high-impact marketing tool for attorneys
  • Attracting qualified leads
    Video search engine optimization & distribution
  • Delivering Results
    Video that converts prospects and serves clients
  • Getting your money's worth
    Evaluating return on investment
  • Ethical Considerations
    Register for this Web cast. We have two highly qualified speakers prepared to provide insight into why video is the next high-impact marketing tool for attorneys, as well as to answer any questions you may have:

Don Sowers
Takakjian, Sowers & Sitkoff LLP
www.formerdistrictattorneys.com

Don Sowers has been a FindLaw customer for over eight years. He is the managing partner of Takakjian, Sowers & Sitkoff LLP, a Criminal Defense firm with offices throughout Southern California. Previously, he served as a Los Angeles County Deputy District Attorney and as Chairman of the Los Angeles County Bar Association's Criminal Justice Section. Don was an early adopter on the Internet, posting the first of his seven sites on the web back in 1999. He has been a presenter on Internet marketing panels and he participated in the Beta version of FindLaw's Internet video production.

Laura Hamad
FindLaw Video Project Manager
www.LawyerMarketing.com

Laura Hamad graduated summa cum laude from Minnesota State University Moorhead with a degree in Mass Communications. She worked in communications at the state teacher's union before joining the Project Management team at FindLaw in August of 2006. Laura has been working with FindLaw video products since the first video beta began in August of 2007.

As a Video Project Manager, Laura helps her clients identify and create the story for each of their videos. She then directs the video shoot, ensuring that the client's vision gets captured during the day.

Thursday, May 29, 2008
11:00-12:00pm CST

Thursday, May 29, 2008
3:00-4:00pm CST